Job Title: |
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Social Media Manager- Gaming / Esports |
Category: |
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Marketing |
Total Positions: |
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1 |
Job Location: |
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Islamabad |
Gender: |
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No Preference |
Minimum Education: |
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Bachelors |
Degree Title: |
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Bachelor\'s Degree in Marketing & Communication |
Career Level: |
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Experienced Professional |
Minimum Experience: |
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3 Years5 Years |
Apply By: |
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Aug 19, 2025 |
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Job Description: |
We’re Hiring! Social Media Manager – Gaming & Esports
Key Responsibilities:
Strategy & Calendar: Develop and maintain a weekly/monthly social media calendar aligned with cohort cycles, events, and outreach campaigns.
Team Oversight: Manage day-to-day tasks, deadlines, and output quality of the Content Creator, Graphics Designer, and Influencer/Paid Expert.
Platform Management: Oversee daily execution on Instagram, Facebook, LinkedIn, TikTok, and YouTube Shorts.
Engagement & Community: Reply to comments, DMs, and engage with gaming/startup communities; plan interaction-based content.
Performance Monitoring: Track and optimize post performance, CTR, engagement rate, follower growth via analytics tools.
Cross-Team Collaboration: Work closely with PR, Event, and Web teams to ensure unified messaging across all touchpoints
KPIs (Monthly Benchmarks):
Content Delivery: 100% content calendar completion via direct team (30-40+ assets/mo)
≥ 12% MoM follower growth
≥ 6% average engagement rate
Campaign Execution: 2+ successful campaigns with influencer/PR/cross-platform integration
Reporting: Submit weekly insights, wins, and optimization plans to Digital Marketing Lead
Required Background:
Experience: 3-5+ years in social media or digital marketing with team management experience
Platforms: Instagram, Facebook, LinkedIn, TikTok, YouTube Shorts, Meta Ads Manager
Skills: Calendar planning, team delegation, social copy review, campaign analysis, stakeholder collaboration
Bonus Skills:
Gaming or youth culture branding
Motion/short-form video editing oversight
Experience with influencers or brand ambassadors
Work Culture Fit:
Leadership mindset, proactive problem solver, ability to guide creatives while managing fast-paced campaign timelines.
Experience in developing and implementing Content Strategies
Proficiency in Social Media Marketing and Social Media Optimization (SMO)
Strong Communication and Writing skills
Experience in developing and implementing Content Strategies
Familiarity with analytics tools to measure the effectiveness of social media campaigns
Excellent organizational and multitasking abilities
Ability to work collaboratively in a fast-paced environment
Bachelor's degree in Marketing, Communications, or a related field is preferred
Previous experience in the esports or gaming industry is a plus
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Company Information |
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Company Name: Agon Company Description: Company Description
Agon Esports is the most popular esports brand in Pakistan, partnering with global publishers like Tencent and Garena. We are dedicated to building the esports ecosystem in Pakistan and the MENA regions. Our mission is to elevate esports to new heights with innovative strategies and passionate engagement. Join us to be a part of an industry-leading team pushing the boundaries of esports.Strategize and manage CEGA's presence across all major social platforms. Lead a creative execution team to drive visibility, cohort engagement, and CEGA community growth.
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