Marketing Manager  
Virtual University of Pakistan   More jobs from this company

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Job Title:   Marketing Manager
Category:   Marketing
Total Positions:   1
Job Location:   Lahore
Gender:   No Preference
Minimum Education:   Bachelors
Career Level:   Experienced Professional
Minimum Experience:   5 Years
Apply By:   Aug 10, 2025
     
     
 
Job Description:
  • MBA/BBA/BS in Marketing/Advertising/Media & Communication (minimum 50% marks in annual system or CGPA 2.0 out of 4.0) or equivalent degree obtained after 16 years of education from a HEC recognized University / Institution.
  • At least 5 years experience in managing and devising strategies for both social and traditional media campaigns.

  • Skilled in handling platform-specific marketing for Facebook, Instagram, LinkedIn, YouTube, TikTok, and others, including social media calendars, paid advertising, community engagement, and analytics.

  • Experience in interpreting key metrics like TRP/GRP, reach, and CPM, and managing media budgets with a focus on ROI and cost-benefit analysis.

  • Ability to generate and analyse reports, interpret data, and derive actionable insights for strategic decision-making.

  • Should have sound understanding of SEO/SEM, and familiarity with AI-powered marketing tools and legal requirements.

  • Relevant certifications will be considered an asset.

  • Must have excellent command over spoken and written English.

  • Strong interpersonal and public relation skills are required.

  • IT proficiency is a must.


Company Information
 
Company Name:  Virtual University of Pakistan
Company Description:

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