We're seeking a highly skilled Social Media Marketing Expert/Lead Generation to develop and execute strategies that drive engagement, lead generation, and conversions across social media platforms. The ideal candidate will have expertise in social media marketing, lead generation, and content creation.
Key Responsibilities:
1. Develop and implement comprehensive social media marketing strategies to drive lead generation and conversions.
2. Manage and optimize social media campaigns across multiple platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
3. Create high-quality, engaging content (posts, ads, videos, stories, etc.) that resonates with target audiences.
4. Conduct market research and analyze industry trends to stay ahead of competitors.
5. Utilize social media analytics tools to track performance, identify areas for improvement, and optimize campaigns.
6. Collaborate with cross-functional teams (sales, marketing, creative) to align social media efforts with business objectives.
7. Generate and nurture leads through social media channels.
8. Stay up-to-date with the latest social media trends, best practices, and platform changes.
Requirements:
1. Proven experience in social media marketing and lead generation.
2. Strong understanding of social media platforms and their respective advertising options.
3. Excellent content creation and copywriting skills.
4. Ability to analyze data and make data-driven decisions.
5. Strong communication and collaboration skills.
6. Experience with social media management tools (Hootsuite, Sprout Social, etc.).
7. Familiarity with CRM software and lead tracking systems.
Nice to Have:
1. Certification in social media marketing or digital marketing.
2. Experience with influencer marketing and partnerships.
3. Knowledge of SEO principles and how they apply to social media.
What We Offer:
1. Competitive salary and benefits package.
2. Opportunity to work with a dynamic team.
3. Professional development and growth opportunities.